Chikankari – the delicate embroidery originating Lucknow – is more than just fashion; it's a heritage. With the growing demand for Chikankari, consumers are faced with the emergence of machine-made imitations and it can be hard to navigate how to differentiate between them. Many buyers purchase machine embroidery while thinking...

Ganesh Chaturthi is one of the most colorful and festive festivals in India, full of devotion, tradition, and festivities. From taking Lord Ganesha home to doing daily aartis, hanging out with friends, enjoying the sweets; every moment becomes special. What completes the festival even more is dressing in an outfit...

Independence Day might be one of the most special days of the year for every Indian. The 15th of August is a day of remembering the sacrifices made for our freedom and celebrating our identity as a nation. It is a day of flag-hoisting and parades, but it is also...

Raksha Bandhan is more than a festival — it is a celebration of love for one of life's beautiful relationships. It is a day of foundations, love, laughter, and promises. Tying the sacred thread, celebrating with sweets and childhood memories...everything has meaning. This year let us celebrate Rakhi differently with...