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"Celebrating Threads of Tradition: The Story Behind"

"Celebrating Threads of Tradition: The Story Behind"

  • by SNAPFAB IN

In a world where speedy design is distant and far, Snapfab stands out as a brand that brings back the charm of India’s timeless tradesman — Chikankari weaving. More than just sensible racial wear and tear, Snapfab is an advance to back unique crafters, spare conventional ways, and pass on handmade fineness to advanced wardrobes.

For me, Chikankari isn’t just texture and thread; It's memories weaved from my youth, watching my mother and loved ones dress in tactile, hand-inflated kurtas with stories of fineness, and heritage. Each Snapfab organizer holds that sensation – a bit of my own narrative, embroidered with care, pride, and the hope that every women who wears it experiences the same timeless appeal I grew up admiring.


How Snapfab Started – Inspired by Roots and Memories

Snapfab was founded in 2018, inspired by childhood memories of seeing a mother and sisters wearing beautiful cotton Chikankari kurtas. These garments were more than just clothing; they were tales, customs, and history threaded through fabric. The stories about Lucknow's embroidery tradition and its magnificent craftspeople inspired the notion of developing a brand that honors this history.

Those early memories were filled with adoration — not just for the excellence of the pieces of clothing, but for the fineness and feeling they carried. The sensitive handwork, the subtle designs, and the timeless sense of each piece cleared out an engrave that never faded. It was through these everyday moments that the seed of Snapfab was planted — a dream to celebrate and save an art form that spoke of culture, care, and artificer.

Today, Snapfab is my way of giving back to that heritage — of creating a space where tradition meets ultramodern expression. Each piece we produce is a sincere salutation to the crafters whose work frequently goes unnoticed, and to the women who wear Chikankari not just as fashion, but as a piece of their identity and pride.


Our Work – Keeping Chikankari Alive with Every Sew

At Snapfab, we work nearly with original crafters, numerous of whom have been rehearsing Chikankari for generations. These tradesmen use ancient embroidery styles, done by hand, to produce designs that are detailed, delicate, and deeply traditional.

  • We provide employment to skilled handworkers from across India.
  • Each plan is accurately curated to reflect both conventional themes and ultramodern trends.
  • We offer ready-to-wear collections so guests can enjoy this heritage without waiting months for custom pieces.

Our goal is to keep Chikankari alive, support the people behind it, and offer products that blend the old and the new.

Handwrought fineness, embedded in Heritage

At Snapfab, every piece of apparel tells a story. Our designs aren't mass-produced. They're handcrafted by skilled crafters who have inherited this art through generations. We believe each thread carries the warmth of mortal touch — the very soul of Chikankari.

Behind every kurta or kurti is a process that takes time, tolerance, and passion. From the first sketch to the final sew, our crafters pour their heart into every detail — conserving ways that have been passed down like heritages. It’s this authenticity that makes each Snapfab piece not just beautiful to wear, but meaningful to enjoy.

From pure cotton and muslin to thick and organza, we utilize only delicate, penetrable textures that mix conventional beauty with ultramodern consolation. Whether it’s a delicate short kurti, a regal Anarkali, or an elegant two-piece kurta set — our collection speaks of timeless fashion.


Our Vision – From Local thoroughfares to Global Fashion

We started as a homegrown Lucknow-grounded marker, but our dreams are big. Snapfab aims to expand across India and one day represent Indian handwrought fashion on transnational platforms.

Our vision is implanted in pride — pride in our legacy, our crafters, and the timeless fineness of Chikankari. As we grow, we want the world to see what India has always known: that handwrought is important, meaningful, and beautiful. With every collection, we move one step closer to putting Lucknow’s delicate artificer on the global fashion chart, while staying true to the values that started it all.

We want Snapfab to be more than just a brand — we want it to be a global festivity of Indian art.

Our collection includes:

  • Short Chikankari Kurtis
  • Kurta Sets (2-piece & 3-piece)
  • Gleeful Anarkali Styles
  • Lightweight Daily-Wear Kurtas
  • Dupattas, Bottom Wear, and Co-ord Sets
  • Fabric choices include:
  • Pure Cotton
  • Muslin
  • Chanderi
  • Organza
  • Viscose and Rayon

These are delicate, penetrable, and ideal for Indian precipitation and ultramodern societies.

Why Choose Snapfab?

  1. Support Original Artisans: Every piece supports a handicrafter and their family.
  2. Sustainable Fashion: No machines. No lanes. Just pure handwrought love.
  3. Authentic Designs: Real Chikankari, embedded in Indian history.
  4. Comfort Meets Style: Trendy outlines, permeable fabrics, and timeless fineness.
  5. Affordable Pricing: High-quality handcrafted wear and tear that’s budget-friendly.

The Artisans – The Heart of Snapfab

Behind every Snapfab outfit is the work of talented crafters — men and women who have inherited the art of Chikankari through generations.

These crafters aren't just workers. They're guardians of a fading craft.

That’s why we go beyond business:

  • We insure fair stipend and safe working spaces.
  • We give harmonious employment to original handworkers.
  • We save traditional Chikankari ways and support skill training.
  • When you wear Snapfab, you're wearing their narrative as well.

More Than Fashion – A Movement

When you choose Snapfab, you are not just buying a kurti; you are getting part of a story. A story of sustainability. A story of forgotten art being revived. A story of real people whose hands bring magic to fabric.

Every purchase helps sustain the livelihoods of crafters who have devoted their lives to keeping Chikankari alive. You are supporting slow fashion, conscious choices, and a movement that values tradition over trends. With Snapfab, you are wearing culture, history, and heart — all sutured into fabric that tells a deeper tale.

Join the Snapfab Movement

Choosing Snapfab isn’t just about buying clothes; it’s about getting part of a bigger story.

  • It’s about celebrating the hands that produce beauty.
  • It’s about respecting our roots while grasping the future.
  • It’s about wearing your heritage with pride.

So whether you’re looking for an everyday cotton kurti or a statement gleeful piece, Snapfab welcomes you into a world where tradition meets trend.

Allow each strand to convey a tale – your story, our story, a story stitched in love.


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